Cindy Raspiller

Cindy Raspiller


Cindy Raspiller Web and Graphic Design

go9junk Logo

Happy Monday everyone!

I wanted to share a logo project I completed recently. This is for a junk removal company in Connecticut. The logo incorporates bright color, which is a match to the owner’s own taste and style. I think it’s a pretty fun take on logos that you see for similar businesses, especially with the neon green.


We went through many bright and fun color iterations. But in the end the green won because of its association with the environment.


Boston FIG Recap

This past weekend we had the honor of showcasing Cram Game’s creation, Cultus, at the Boston Festival of Indie Games. I was unable to attend with the other game creators, but we did quite well! Jesus has written up a nice little recap that I encourage you to read over here.

You can get an idea of the setup via these pictures provided by Phil and Jesus, our game developer and writer:

Cram Games - Boston FIG Look at Phil describing the game! And everyone playing so intently! And that Beautiful sign!

Cram Games - Boston FIG - Flyers Jesus wrote the snake-oil-salesman-style flyers based on our relics and I designed them. They came out great!

Prior to the festival I had a few decks of cards printed at Printer Studio using their custom playing card options. Aside from having to layout the cards differently to accommodate their template, it was pretty quick and easy. And from the looks of it, the cards came out fantastic. I’ll be receiving my copy in the mail soon, I’ll show them off then.

One of the great things that came out of Boston FIG was the warm reception. It was a “You like it! You really like it!” kind of moment. Up until now our game has been play-tested by other game designers, and we get a lot of critique. It’s great to have that, and is completely necessary for successful game development, but it was really awesome to hear that people actually had fun playing it. And they liked the art! It’s put a new spring in my step and a renewed excitement to finish it.

We’re still working on a few minor tweaks to the game to enhance gameplay and help people learn the rules quicker. Once that and the art is done (hopefully by the end of this year!) we’ll begin publishing.

Cram Games Relic Design

Wow, it’s been awhile! It’s been a busy few months around here. I wanted to pop in quick and show off some designs I’ve been working on for Cram Games.

I’ve been developing a game with my friends Jesus and Phil for, geez, a couple years now. It’s a card game, and the premise is that you’re in a post-apocalyptic world with a few different cultures emerging. Your job is to build a powerful cult by creating shrines and collecting relics from past civilizations that your followers can worship.

I’ve been having a lot of fun creating the relics for this game. These are items from our current civilization that survived the apocalyptic scenario and are found, pondered over and/or worshipped by the new civilizations. Here’s a couple that are (maybe? probably?) final, and their accompanying flavor text:


Earth Grinder
An unorthodox sword to fight greedy earth spirits


Enduring Confection
Sweet ecstasy from the World Before attracts the hungry

WWSJD? T-Shirts

I’ve made a profile on and turned the WWSJD? logo into a t-shirt that you can (and definitely should) buy!


Shameless self-promotion aside, RedBubble seems to be a really good t-shirt printing service. It’s similar to Zazzle, but it’s much easier to list an item due to the easy-to-use user interface. They also print stickers, canvases and other goodies. Quality on the finished product seems to be great, too. Can’t wait to add more t-shirt designs!

Cram Games Business Cards

Cram Games is a project I’ve been working on with a couple of friends for quite awhile now. As a quick introduction, I’ll give you our mission statement:

We strive to create fun, thoughtful games while sharing our experiences and connecting with the game design community.

For over a year now we’ve been working on a fairly complex card game. The background? A post-apocalyptic world in which past technologies and triumphs have been forgotten. Humans are clinging to relics of earth’s past and forming social groups. A dark master sees an opportunity for power and sends you, along with others, to spread a system of beliefs to control the masses – and whoever amasses the most power wins. So you’re basically building a cult. It’s a fun basis for a game, and we’ve got a great story and visuals in the works.

We’ve been really ramping up our game lately, including developing the story, hosting game design meetups (contact if you’re interested), and creating our brand identity. Which brings us to business cards!

These babies arrived in the mail today, and they came out fantastic:

Cram Games business cards

We were able to create some pretty creative cards on a fairly strict budget. We just had custom Bicycle playing cards printed with our information on the back. The cards came out great, and they help reinforce the idea that we’re a game company while being fun and sturdy. Plus, when someone asks for a card you get to fan the deck out and let them pick one and not look like a weirdo.

Cram Games business cards

We’ll be updating the blog very soon, so look for that in the coming weeks.


Have you ever asked yourself, “what would Spider Jerusalem do”?


I put this bad boy together for Jesus Garay. Futura’s funky question mark tends to throw things off for me, but in this case I think it works just perfectly. I’m getting warm design fuzzies from how nicely it works! Which Spider Jerusalem probably wouldn’t like, unless they were drug-induced. Oh Futura.

Read This – The Laws of Simplicity

The Laws of Simplicity by John Maeda

Look at this book. Just look at it.

The Laws of Simplicity - front cover

The Laws of Simplicity - back cover

When I’m on the fence about a book, the beautifulness of it is usually the deciding factor on whether or not to buy. In this case, it was a no-brainer. Also it was written by John Maeda, who is a crazy combination of scientist/mathematician/designer and has some serious academic cred.

This is Maeda’s 8th book, which means I have some serious catching up to do.

“The best designers in the world all squint when they look at something. They squint to see the forest from the tree – to find the right balance. Squint at the world. You will see more, by seeing less.”

This book looks small at first, but it packs a big punch. It’s a great read for a plane ride or a trip to the beach.

The Laws of Simplicity

“Knowledge is comfort, and comfort lies at the heart of simplicity.”

Maeda divides simplicity into ten laws, and then discusses each law in detail. It’s the kind of stuff that you innately know, but maybe haven’t actually been able to put into words before. Once you’re aware of these laws you begin to see them in practice everywhere – iPods, sports, websites – and it makes it easier to understand why, as designers, we gravitate towards certain designs and cringe at the site of others.

Ten laws to follow may seem ironically complicated for a book on simplicity, but as Maeda states in law nine:

“Some things can never be made simple.”

Welcome to Cindy Ras Creative!

So this is my first post as a self-employed professional graphic designer. It feels good to say that! After some jobs here and there and the beginnings of a career in marketing, I wanted to get back to doing what I was passionate about. An opportunity to move across the country presented itself, and long story short, I’m an ex-New Englander rebooting my career in the San Francisco bay.

I hope you’ll join me in my journey to being a business-owning, graphic designing professional. It’s been an interesting journey so far, and I can only imagine that it’ll get more interesting. I want to share the lessons I’ve learned and the projects I’m working on, and hopefully become a valuable resource for other designers embarking on a similar path.

I think the best way to kick off this blog is with our move announcement – a little postcard I designed to send out to friends and family.

moving announcement

I used the font Mathlete, designed by Mattox Shuler, to add a little bit of fun. Plus it’s a free download! Thanks Mattox!